If you ever are involved in the more complex parts of key account management and selling, you might hear the following complaints from customers rather often:
With these concerns in mind, the "Key Account Selling and Negotiations" program was created as a result of 1-to-1 coaching with key accounts sales people from a variety of industries that involve complex key account situations across 13 cities in Asia.
This program has been tried, modified, and re-tested to make sure that sales people deliver sustainable business results for customers, especially in the Asian context.
Objectives and Benefits
After this training program, you shall be able to:
1) Understand and anticipate key accounts' business needs to grow the account
for the future
2) Understand and build strong relationships with influential people of key accounts
3) Plan and prepare your negotiations with Key Accounts for optimal outcomes;
This Workshop consists of a lively series of short participative lectures conveyed using plain uncomplicated explanations. Learning will be facilitated through exercises and case studies. Ample seminar materials will be given to participants to serve as a constant source of reference to them. Ample time will be allotted for group discussion.
This workshop is designed especially for Key Account Managers, Customer Service people and anyone who is responsible to grow more business from existing customers!